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James White, General Manager of Banking, sits down with Meg Dunn, VP of Mortgage at Lake Michigan Credit Union, explore the transformative power of data and how to use it to drive loan growth within your credit union. 

They guide you through using key data points to understand member intent and behavior. They also show you how to craft personalized messages that resonate with your members, enhance lead generation, and streamline deal flow. Discover strategies to harness data effectively, improve member engagement, and ultimately achieve sustainable growth. 

 

Key takeaways from this webinar:

  • Identifying and analyzing crucial data points to understand member intent
  • Creating targeted, personalized communications that drive member engagement
  • Leveraging data to enhance lead generation and streamline deal flow
  • Practical examples and success stories from leading credit unions 

Featuring:

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James White

General Manager of Banking

Total Expert

MegDunn

Meg Dunn

Vice President of Mortgage Production

Lake Michigan Credit Union 

Find Out Why 200+ Financial Institutions Chose Total Expert