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Christina Madaras

Vice President, Brand Strategy

Kinecta Federal Credit Union

Speaking in:  San Diego

Passionate leader with more than 11 years in the credit union industry building and maintaining strong relationships with members, vendors and those within the community to achieve and exceed goals. Specialties include marketing and public relations, corporate communications, cause marketing, event planning, community and government relations, social media, website development, media relations, strategy planning and brand awareness. Outstanding follow-up and follow-through, problem-solving and time management skills. Thrives in fast paced, collaborative environments, working with cross-functional teams. Experienced at prioritizing projects, setting clear expectations and meeting tight deadlines. High level of flexibility and creativity combined with excellent customer relationship building/skills. Excellent written and oral communication skills.

LAURA MARTELL

Marketing Manager

Mountain West Financial

Speaking in:  San Diego

We all search for our “niche,” our place in life where we feel excited, challenged, and most importantly fulfilled. My niche is being able to combine my passion for design and marketing with a solid understanding and previous experience in the mortgage industry.

GREG PETTERSEN

Digital Marketing Manager

RWM Home Loans

Speaking in:  San Diego

Greg is a Loan Originator and Digital Marketing Manager for RWM Home Loans, a San Diego based Retail Mortgage Banker lending in 14 states. He also holds his CA Real Estate Broker’s license. Greg is in charge of building out and managing RWM’s industry leading technology stack. This has helped RWM maintain strong growth over the last two years and create a unique platform blending big bank offerings with the attention to detail and speed that a smaller entity provides. They are actively recruiting quality Loan Originators who need best of breed systems to scale, and RWM is track for their best year yet.

MICHAEL GUIDOTTI

Director of Integration and Branch Technology

American Pacific

Speaking in:  San Diego

Steve Majerus

President

Synergy One Lending

Speaking in:  San Diego

Steve Majerus serves as President with direct management responsibility for both retail and wholesale divisions for Synergy One Lending. Mr. Majerus has more than 25 years in mortgage banking and has a long and successful track record of growing production channels for brands in the online, distributed retail and wholesale mortgage space. Mr. Majerus has extensive experience in direct P&L management, operations and secondary marketing for a variety of privately held and publicly traded companies

SUSANNE LIVINGSTON

Owner, EVP Sales and Marketing

RWM Home Loans

Speaking in:  San Diego

Susanne Livingston became a licensed Real Estate Agent in 1983 after graduating from UCLA. Before working in mortgage banking, Susanne was employed by a real estate Broker specialist in Orange County. Susanne is a two-year recipient of the Five Star Mortgage Professional Award which celebrates exceptional service and overall customer satisfaction.

Joe Welu

Founder & CEO

Total Expert

Speaking in:  All cities

Joe Welu is the Founder and CEO of Total Expert, a venture backed Software-as-a-Service technology company based in Minneapolis, MN. Total Expert currently serves 8 of the top 15 lenders in the nation and was recently recognized as Minnesota’s Most Promising Startup by the Minneapolis/St. Paul Business Journal. Prior to starting Total Expert in 2012, Joe co-founded and led one of the top-selling real estate teams in the U.S., achieving over $1 billion in sales volume.

Brian Walerius

Chief Technology Officer

Total Expert

Speaking in:  All cities

Brian Walerius leads Total Expert's technology and product organizations, including software engineering, product management, and systems and security engineering. Brian joined Total Expert in November 2015 and his leadership and experience in enterprise technology has led to the quick expansion of Total Expert's acclaimed line of marketing, co-marketing, and sales products. He has been instrumental in growing the technology and product organization. Before Total Expert, Brian served as the director of software development for an industry leading power systems application company.

Sue Woodard

Chief Customer Officer

Total Expert

Speaking in:  All cities

Sue Woodard brings over 25 years of mortgage industry experience, strategic vision and leadership to her role as Chief Customer Officer. Her focus is on helping clients achieve greater productivity and long-term success. Sue started her career as a top originator, and then leveraged her knowledge to become a highly acclaimed industry speaker, subject matter expert and technology executive. In addition to having hosted a successful financial radio program and making guest appearances on CNBC, Sue has been awarded numerous industry honors, including the Mortgage Professional America HOT 100 list, the Housing Wire Vanguard Award, and the National Mortgage Professional Most Innovative Award. She also serves on the board of HOPE4Youth, a local non-profit working to end youth homelessness.

Jeff Walton

President

Total Expert

Speaking in:  All cities

Jeff Walton brings over 30 years experience in the banking and mortgage industries to Total Expert’s leadership team. Prior to Total Expert, Walton led several national platforms, most notably being president and CEO of Bear Stearns Residential Mortgage, and president and CEO of National Residential Mortgage. His initial interactions with Total Expert was as one of the first clients, where he used earlier versions of the product across his sales teams. Prior to the official launch of the enterprise offering, Walton announced his role as the president of Total Expert, where he focuses on growth initiatives across all solutions.